KATAPULT Sports produced FC Barcelona’s preseason Japan Tour 2007. Part of our team was responsible for coordinating media exposure through strategic PR activities for FC Barcelona’s preseason matches in Japan.
We developed and organized several events during the Tour, such as the “business convention”, an opportunity for business meetings and encounters, or a charity campaign for children through the partnership between FC Barcelona and UNICEF.
Close collaboration with the media department of FC Barcelona was a complete success, to make Barça’s Japan TOUR 2007 unique.